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'''Assumptions for this document:'''
# This is concerns the musician's rendition (cover) of a copyright work, often by request, not a recording of the work performed by the original artist.# The These copyright songs are used in video and not otherwise made available for sale.(Mechanical license are beyond the scope of this document)# There is a presumption that money is changing hands through donations and possibly membership sites like Patreonare involved.
# The live audience could generally be considered "a normal circle of friends", but playback of the recorded live stream may fall outside of this exemption.
# In addition to performance licensing, separate synchronization permission is also required for putting music to film, which would be impossible to anticipate in a live request scenario.
In the past, emerging artists would "cover" popular songs on YouTube for advertising and audience building purposes. These emerging artists would generally be very straightforward about providing the name of the covered song and the artist who made the song famous. The copyright holder of the song has three options, do nothing, monetize the video and collect advertising royalties, or take down the video. Traditionally, the emerging artist would license downloads through iTunes and would not monetize their videos.
In addition to COVID 19, the industry took a double hit as platforms switched to a streaming subscription model. CD-Baby no longer makes CDs, nor offers downloads, iTunes download links are redirected to Apple Music streaming page and Google Play is slated to be shut down and music.youtube will stream audio. With the download income drying up and the artists adding pay links and subscriptions, this appears to change the advertising only relationship between the artist and the video performance.
==Definitions==
:A music '''synchronization license''', or "sync" for short, is a music license granted by the holder of the copyright of a particular composition, allowing the licensee to synchronize ("sync") music with some kind of visual media output (film, television shows, advertisements, video games, accompanying website music, movie trailers, etc.).
::—[[Wikipedia:Synchronization rights]]
:'''''Who is responsible''' Some consumers believe the music services handle streaming licensing for them (YouTube, Spotify, Pandora, SoundCloud, CD Baby, Bandcamp). This is only partially true. For example YouTube pays royalties to some publishers that have agreed to a share of ad revenue in exchange for the required synchronization rights to stream video. However, most publishers have not agreed to this, and instead follow the more traditional practice of requiring the individual to obtain synchronization licensing before posting.''<ref name="urlMusic Licensing for Streaming - Easy Song Licensing">{{cite web | url = https://www.easysonglicensing.com/pages/help/articles/music-licensing/music-licensing-for-streaming.aspx | title = Music Licensing for Streaming - Easy Song Licensing | format = | work = | accessdate = 2020-09-14}}</ref>
==Perfomance Rights Organizations ==