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Founded in 2012 by Beatriz Acevedo, Roy Burstin and Doug Greiff, the company's YouTube conglomerate achieved 40 million subscribers in 2014, across its 1200 MCN partner channels.<ref name="Spangler Spangler 2014 10 million"/> The company's YouTube channel is called, we are mitú, with 373,000 direct subscribers as of 2020.<ref name="YouTube about"/> mitú is located in Los Angeles and Mexico City,<ref name="Spangler Spangler 2014 10 million"/> with production studios in Baja California.<ref name="Fernandez 2020"/>
Founded in 2012 by Emmy award winning Beatriz Acevedo, her husband Doug Greiff, and Roy Burstin,<ref name="NBC News 2015"/> mitú features non-career entertainers to create affordable episodic content in their Baja California studios.<ref name="Fernandez 2020"/> In 2012, [[Wikipedia:Peter Chernin|Peter Chernin]] put together a $3 million investment vehicle to initially fund mitú<ref name="Fernandez 2020"/> and in 2014, Disney's [[Wikipedia:Disney Digital Network|Maker Studios]] followed with second round funding of $10 million.<ref name="Spangler Spangler 2014 10 million"/> By 2016, the network was serving 2 billion video views per month on Facebook and YouTube, Series C fuding, which included Verizon, brought venture funding levels to $43 million. <ref name="Spangler Spangler 2016"/>
Latido network purchase <ref name="Fernandez 2020"/>