Difference between revisions of "Mitu"

Latest revision as of 01:43, 22 August 2020

Article has been submitted for publication on Wikipedia, Wikipedia:Mitú (entertainment)

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-{{redirect|Mitu|other uses}}
+'''Article has been submitted for publication on Wikipedia, [[Wikipedia:Mitú (entertainment)]] '''
+<!--
 {{Infobox website
 | name = mit&#250;
 | logo =
 | foundation = 2012
-| location = Los Angeles, Mexico City
+| location = Los Angeles
 | founder =Beatriz Acevedo, Roy Burstin and Doug Greiff
 | key_people =
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 }}
+'''mit&#250;''' is an English language, [[Latinx]] media company, [[Multi-channel network|multichannel network]] (MCN) and digital content publisher.<ref name="Spangler Spangler 2014"/> In 2016, the network became the largest Hispanic focused digital channel in the world with 2 billion views per month.<ref name="Spangler Spangler 2016"/>
-'''mit&#250;''' is an English language, Latinx digital media company, Multichannel Network (MCN) and boutique publisher.<ref name="Spangler Spangler 2014"/>  In 2016, the network became the largest Hispanic focused digital channel with 2 billion views per month.<ref name="Spangler Spangler 2016"/>
+mit&#250; was founded in 2012 by Emmy award-winning Beatriz Acevedo, Doug Greiff and Roy Burstin.<ref name="NBC News 2015"/> The networking conglomerate achieved 40 million subscribers across 1200 partner channels by 2014.<ref name="Spangler Spangler 2014 10 million"/> The company's YouTube channel (we are mit&#250;) has 373,000 direct subscribers as of May 2020.<ref name="YouTube about"/> mit&#250; is headquartered in Los Angeles.<ref name="Spangler Spangler 2014 10 million"/><ref name="Fernandez 2020"/>
-Founded in 2012 by Emmy award winning Beatriz Acevedo, her husband Doug Greiff, and Roy Burstin.<ref name="NBC News 2015"/> In addition to partner channels. mit&#250; also produces episodic content with non-career entertainers in their Baja California studios.<ref name="Fernandez 2020"/> The networking conglomerate achieved 40 million subscribers, across 1200 MCN partner channels in 2014, <ref name="Spangler Spangler 2014 10 million"/> the company's YouTube channel (we are mit&#250) has 373,000 direct subscribers as of May 2020.<ref name="YouTube about"/> mit&#250; is headquartered in Los Angeles with offices in Mexico City,<ref name="Spangler Spangler 2014 10 million"/> and production studios in Baja California.<ref name="Fernandez 2020"/>
+[[Peter Chernin]] put together a $3 million investment vehicle to initially fund mit&#250; in 2012,<ref name="Fernandez 2020"/> and in 2014, Disney's Maker Studios followed with second round funding of $10 million.<ref name="Spangler Spangler 2014 10 million"/> By 2016, the network was serving 2 billion video views per month on Facebook and YouTube. Series C fuding, which included Verizon, brought venture funding levels to $43 million.<ref name="Spangler Spangler 2016"/> In 2018, Acevedo and several top executives were cut from mit&#250; in a reorganization when Maker Studios was folded into [[Disney Digital Network]].<ref name="Villafañe 2018"/><ref name="Billboard 2018 reorg"/> Latido Networks, a division of [[GoDigital Media Group]], acquired mit&#250; in early 2020.<ref name="Fernandez 2020"/>
-[[Wikipedia:Peter Chernin|Peter Chernin]] put together a $3 million investment vehicle to initially fund mit&#250; in 2012,<ref name="Fernandez 2020"/> and in 2014, Disney's [[Wikipedia:Disney Digital Network|Maker Studios]] followed with second round funding of $10 million.<ref name="Spangler Spangler 2014 10 million"/> By 2016, the network was serving 2 billion video views per month on Facebook and YouTube, Series C fuding, which included Verizon, brought venture funding levels to $43 million.<ref name="Spangler Spangler 2016"/> In 2018, Maker Studios was folded into Disney Digital Network and   Beatriz Acevedo and several top executives were cut from mit&#250; in a reorganization.<ref name="Billboard 2018 reorg"/> Latido Networks acquired mit&#250; in February 2020 to compliment its label, Cinq Music and Spanish language outlet Latido Music. <ref name="Fernandez 2020"/>
 == References ==
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 <ref name="Spangler Spangler 2016">{{cite web | last=Spangler | first=Todd | last2=Spangler | first2=Todd | title=Mitú Raises $27 Million From AwesomenessTV, Verizon and WPP | website=Variety | date=2016-01-13 | url=https://variety.com/2016/digital/news/mitu-awesomenesstv-verizon-wpp-27-million-1201678812/ | archive-url=https://web.archive.org/web/20190629000157/https://variety.com/2016/digital/news/mitu-awesomenesstv-verizon-wpp-27-million-1201678812/ | archive-date=2019-06-29 | access-date=2020-05-31 | quote = Mitú, founded in 2012, delivers some 2 billion monthly video views across platforms including Facebook and YouTube, with a community of 6,000-plus Latino creators. That gives the company the largest global digital reach of any company targeting young Hispanics, according to Burstin.}}</ref>
+<ref name="Villafañe 2018">{{cite web | last=Villafañe | first=Veronica | title=Major Layoffs At Mitú As Founder Beatriz Acevedo And CEO Herb Scannell Exit Latino Digital Company | website=Forbes | date=2018-07-24 | url=https://www.forbes.com/sites/veronicavillafane/2018/07/24/major-layoffs-at-mitu-as-founder-beatriz-acevedo-and-ceo-herb-scannell-exit-latino-digital-company/ | access-date=2020-06-02}}</ref>
 <ref name="Billboard 2018 reorg">{{cite web | title=Why Viacom Bought Awesomeness On The Cheap | website=Billboard | date=2018-08-01 | url=http://www.billboard.com/articles/news/television/8468173/why-viacom-bought-awesomeness-on-the-cheap | access-date=2020-06-02}}</ref>
 }}
+-->