1,815
edits
Changes
Mitu
,no edit summary
'''mitú''' is a Latinx digital media company, Multichannel Network (MCN) and boutique publisher.<ref name="Spangler Spangler 2014"/> In 2016, the network became the largest Hispanic focused digital channel with 2 billion views per month.<ref name="Spangler Spangler 2016"/>
Founded in 2012 by Emmy award winning Beatriz Acevedo, her husband Doug Greiff, and Roy Burstin and Doug Greiff, the company's <ref name="NBC News 2015"/> mitú features non-career entertainers to create affordable episodic content in their Baja California studios.<ref name="Fernandez 2020"/> The YouTube conglomerate netowrk achieved 40 million subscribers in 2014, across its 1200 MCN partner channels.,<ref name="Spangler Spangler 2014 10 million"/> The the company's YouTube channel is called, we are mitú, with has 373,000 direct subscribers as of 2020.<ref name="YouTube about"/> mitú is located in Los Angeles and Mexico City,<ref name="Spangler Spangler 2014 10 million"/> with production studios in Baja California.<ref name="Fernandez 2020"/> Founded in 2012 by Emmy award winning Beatriz Acevedo, her husband Doug Greiff, and Roy Burstin,<ref name="NBC News 2015"/> mitú features non-career entertainers to create affordable episodic content in their Baja California studios.<ref name="Fernandez 2020"/>
In 2012, [[Wikipedia:Peter Chernin|Peter Chernin]] put together a $3 million investment vehicle to initially fund mitú<ref name="Fernandez 2020"/> and in 2014, Disney's [[Wikipedia:Disney Digital Network|Maker Studios]] followed with second round funding of $10 million.<ref name="Spangler Spangler 2014 10 million"/> By 2016, the network was serving 2 billion video views per month on Facebook and YouTube, Series C fuding, which included Verizon, brought venture funding levels to $43 million. <ref name="Spangler Spangler 2016"/>